About me

The designer behind the work.

The designer behind the work.

The designer behind the work.

From engineering to visual communication, driven by curiosity, clarity, and the stories behind design.

From engineering to visual communication, driven by curiosity, clarity, and the stories behind design.

My journey into design began with a background in electrical and electronics engineering, where I developed an interest in understanding how things work. Over time, that curiosity shifted towards understanding how things communicate. Today, I'm pursuing my Master's in Graphic Design at the National Institute of Design, Ahmedabad. My interests lie in branding, visual identity, storytelling, and creating design systems that make complex ideas easier to understand. For me, good design goes beyond aesthetics. It's about finding the right idea, giving it meaning, and communicating it with clarity.

Tools I use daily

The tools I use daily to bring your ideas to life.

Tools I use daily

The tools I use daily to bring your ideas to life.

Understand the context

Explore ideas & possibilities

Translate ideas into visuals

Refine, test & deliver

How I work

I start by asking questions, exploring possibilities, and finding the idea worth communicating. From there, I develop and refine it into a visual experience that is both meaningful and functional.

Tools I use daily

The tools I use daily to bring your ideas to life.

Clarity over complexity

Curiosity before assumptions

Meaning beyond aesthetics

What I stand for

Meaningful design begins with curiosity, understanding problems, questioning assumptions, and communicating ideas with clarity.

  • A view from an airplane window shows the aircraft's wing with a golden hue reflecting the setting sun, against a serene backdrop of fluffy clouds and a clear sky.